A Cognitive Psychology of Mass Communication (Leas Communication Series)
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A Cognitive Psychology of Mass Communication (Leas Communication Series)
by Authors:
Richard Jackson Harris
Released: 01 March, 1999
ISBN: 080583088X
Hardcover
Sales Rank: 385,896
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List price:
$39.95
Our price:
$39.95
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| Book > A Cognitive Psychology of Mass Communication (Leas Communication Series) > Customer Reviews: |
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Average Customer Rating:
A Cognitive Psychology of Mass Communication (Leas Communication Series) >
Customer Review #1:
A must for any mass communication scholar
This is one of the best texts on the effects, either real or imagined, of mass communication on its consumers. Texts on research can be hard to get through. However, Richard Jackson Harris takes years of scholarly writings from the classic "Bobo Doll Study" to the latest in mass communication research and provides the reader with one of the most objective, comprehensive, witty and easy-to-read texts this subject. For any mass communication scholar or practitioner, this is an absolute must read. I have written several research papers throughout college and graduate school, and this book was an indespensible tool. If communication is your thing, get it now!
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A Cognitive Psychology of Mass Communication (Leas Communication Series) >
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